Orange Slovakia chose the Reach-U middleware and LBS package to provide LBS services to their 2.7 million subscribers. Four LBS applications were made available to the public on December 2nd, 2002.
All Orange Slovakia LBS are powered by the Reach-U Pinpoint Mgine middleware. Pinpoint Mgine is full-scale middleware enabling fast and cost-efficient rollout of LBS services. The modular design of Pinpoint Mgine covers complete middleware functionality such as privacy provisioning, accuracy improvement (ECGI method), GIS functionality, O&M, post- and prepaid billing etc. In addition, the Pinpoint Mgine includes unique functions for value-added services such as location-based privacy, personalized location descriptions and mobile terminal capabilities.
The Reach-U applications package launched by Orange Slovakia includes the community application FriendFinder, the asset tracking service Monitor, the game Bomber and a thematic Find Santa Claus game launched for Christmas. In addition Orange created location-based information services using the PinPoint Mgine platform.
Teet Jagomägi, CEO of Reach-U, states: "We feel very proud to be part of Orange’s project. Being the first to roll out mobile positioning services in a country is a task of great responsibility. We were glad to be able to use our experience gained in Estonia, where we also helped to introduce positioning to the market. In these situations advanced privacy and other functionality provided by our middleware are of utmost importance".
Orange Slovakia is the leading mobile operator in Slovakia, with over 2.7 M subscribers. Orange Slovakia belongs to the Orange group that is among the largest mobile communities in the world with more than 52 million subscribers.
Monitor application (manažment zdrojov) web interface
Orange end-user LBS apps (Lokalizačné služby) |
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